The once hotly tipped iPhone mini has reared its head this morning, with a new report from Bloomberg claiming that Apple is working on a pared down version of its best-selling handset.
Word from, “…people who have been briefed on the plans,” is that Apple is priming a blower around a third smaller than the current iPhone 4. What’s more, it’s set to cost $200 (£124) SIM-free, making this the kind of cheap proposition that’ll have the forthcoming HTC Wildfire 2 and HP Veer rightly worried.
We’ve been here before of course. Apple denied that such a phone ever existed and that making an iPhone Mini would dilute the phone’s status as one of smartphone world’s most premium products.
Bloomberg’s sources do say they haven’t seen the iPhone mini since last year, suggesting it may have been put on the back burner. But an announcement this summer, alongside the iPhone 5 at WWDC, would surely give Apple fresh impetus in its battle for smartphone supremacy with Google Android.
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Source: The T3
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